Harraways Haul 'n Oats
Since 1867, Harraways Oats have been crafted at their Green Island, Dunedin Mill - and have become a staple across every kiwi breakfast table. As a nation we consume approximately 2.2 million of their oats bags every year!
To ensure the freshest supply and most reliable distribution solution possible, we've collaborated with Harraways on a custom logistics solution. Transporting over 3,000 tonnes of oats annually from the deep south to the tip of the north, and every corner store in between using two distinctive trucks, known as 'The Rolling Oat' and the latest addition - ‘Haul’n Oats’.
“The bespoke delivery solution was an initiative based on the desire to deliver Harraway’s product to market in perfect condition and in the fastest possible transit time"
These requirements necessitated a new way of thinking about transporting interisland. The old manual went out the window and the creative thinking caps went on.
The result was a complex and unique schedule of multiple driver swaps (much like the Pony Express of old times) between Harraways and the North Island with the product never being touched; staying on the same vehicle the entire journey between cities!
And the transit time was slashed to being only 48 hours for arrival as far as Auckland; every time.
"The trucks themselves were fitted out with lightweight alloy mezzanine floors, meaning product is never stowed directly on top of another pallet. The alloy floors and specially engineered lightweight chassis configuration allowed us to maximize loading for Harraways, meaning less truck journeys required. And the full air suspension meant the goods were protected from the rigours of travelling on NZ roads"
The Scania R650 was selected for the mission. Being Euro 6, the highest possible rating for carbon emission reduction, enabled Harraways to further strive towards their commitment to sustainability.
And so as to ensure driver safety the vehicles are fitted with onboard computer monitoring of driver performance, GPS tracking, forward and rear facing cameras for recording events and “Seeing Eye” for immediately alerting despatch as to any signs of driver fatigue.